Sara's ENT3003 Blog

This class has honestly been a lot of fun for me. The highlight of the class for me was looking back on how far my product has come. I got develop it throughout this class and work off interviews and feedback. This was the first time I gave an elevator pitch in front of a camera, and though at first it was really weird and I had to do so many takes, it got easier and I got more confident looking back on the videos. I definitely think this class has moved me closer to an entrepreneurial mindset. I learned that though it is fun to create a product and share it in all developmental stages, being a successful entrepreneur has a lot of ups and downs. This class has helped me to see both the ups and downs and how to move forward from them. I got to apply feedback from peers and interviews into my product, which was very beneficial in getting my product to where it is now. To future students I would say to stay on top of assignments and always remember to declare them so you can...

Opportunity At the start of this class, when I was still on the road in developing my venture, I had a huge segment that I thought would use my product, but in feedback and as the class progressed, people made me understand that I needed to hone in on one segment and not multiple. The segment I have chosen since then is college students. The nature of the need I will be supplying for is completely convince based, which is a pro for a busy college student. Nothing really in the environment creates this opportunity, though for colder weather I feel like this product would be successful because soups, hot coco, etc. can be heated instantaneously to keep the user warm on the go. People are currently satisfying this need with the use of a Thermos. They are loyal to this concept of having the contents of the Thermos stay warm, but my product would be a step up from that in that the cup would not just keep the contents warm, but warm it instantly and continue to do this even when it cools off...